Megan Anderson • UX, Branding & Web Design
Megan Anderson • UX, Branding & Web Design
My Approach
Clarity First
I developed a simplified visual identity built around strong typography, bold color contrast, and clear hierarchy. A new teal and turquoise palette paired with yellow accents created high visibility while distinguishing the brand from competitors.
The Identity
Modern, Recognizable, Bold
The redesigned identity introduces a fresh color system and simplified mark, creating a cohesive foundation adaptable across print, vehicle graphics, and digital environments.
Deliverables
Taking the Brand on the Road
-
Brand Identity Refresh
-
Color System & Visual Assets
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Vehicle Wrap Design
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Logo Animation
Deliverables
Taking the Brand on the Road
-
Brand Identity Refresh
-
Color System & Visual Assets
-
Vehicle Wrap Design
-
Logo Animation
MOELLER FURNACE
Brand Refresh & Environmental Graphics
Logo Design • Vehicle Wrap Design • Brand Animation
Role: Graphic Designer
I partnered with Moeller Furnace to reimagine their brand identity, creating a bold visual system designed for visibility, recognition, and modern appeal. The refreshed identity was applied across vehicle wraps and extended into motion through a custom logo animation for digital use.
2025
2025
MOELLER FURNACE
Brand Refresh & Environmental Graphics
Logo Design • Vehicle Wrap Design • Brand Animation
Role: Graphic Designer
I partnered with Moeller Furnace to reimagine their brand identity, creating a bold visual system designed for visibility, recognition, and modern appeal. The refreshed identity was applied across vehicle wraps and extended into motion through a custom logo animation for digital use.
The Objective
Stronger. Bolder. Easier to Recognize.
Refresh the company’s outdated logo and develop a new brand identity that improves visibility across distance while giving the business a more modern and confident presence.
The Challenge
Design That Works in Motion
Service vehicles act as moving billboards. The challenge was creating a system that remained legible, recognizable, and impactful at a larger scale, whether parked or driving through town.
The Objective
Stronger. Bolder. Easier to Recognize.
Refresh the company’s outdated logo and develop a new brand identity that improves visibility across distance while giving the business a more modern and confident presence.
The Challenge
Design That Works in Motion
Service vehicles act as moving billboards. The challenge was creating a system that remained legible, recognizable, and impactful at a larger scale, whether parked or driving through town.
My Approach
Clarity First
I developed a simplified visual identity built around strong typography, bold color contrast, and clear hierarchy. A new teal and turquoise palette paired with yellow accents created high visibility while distinguishing the brand from competitors.
The Identity
Modern, Recognizable, Bold
The redesigned identity introduces a fresh color system and simplified mark, creating a cohesive foundation adaptable across print, vehicle graphics, and digital environments.
