National Student Advertising Competition
year
type
client
software
2025
Integrated Advertising Campaign
AT&T
Illustrator, Photoshop, PowerPoint
the brief
AT&T challenged student teams to create an integrated campaign that would make Gen Z crave AT&T. Our team’s insight: Gen Z values having their own everything - passions, connections, experiences. From that, we developed the “Find Your Everything” campaign, blending authenticity and empowerment to show how AT&T connects people to what matters most.
As Graphic Designer, I co-led branding consistency across all assets, designed the team’s pitch presentation, and produced both static and animated out-of-home ads. The campaign went on to win 1st place at the AAF District 9 NSAC Competition, and 9th place nationally.
my role
Graphic Designer - Co-led branding alignment and consistency across campaign assets, designed the team’s pitch presentation, and created both static and animated out-of-home ads.
the pitch
the TEAM
